A picture is worth a thousand words. The ability to view graphic representations of your business data gives you the power to make better business decisions quicker.
The volume and complexity of data in large organisations is growing at an ever increasing rate. Databases and applications such as SAP, Oracle Financials and Peoplesoft can process and store huge volumes of complex data, critical to your business. The challenge now facing many organisations is how to extract real value from the data that is at the core of your business; how to understand trends and relationships between seemingly disparate information, and present it in an accessible, intuitive and interesting way.
There is likely to be a huge wealth of untapped knowledge held in your core systems, which is either too difficult to extract or too daunting to understand and interpret. Best case, a vast amount of time and effort is being expended in trawling though data to make some meaningful sense of what is actually happening within your business and customer base. Worst case, you are simply not getting any real value from the data you store.
Business intelligence provides a real competitive advantage in today's environment where it is all too easy to get swamped by the scale and complexity of the information available.
Applying visual metaphors to abstract data makes complex business data easy to understand. Instead of using tables with multiple dimensions and reports that include seemingly endless columns and rows, you can use data visualization tools to communicate business insights sometimes quicker at a single glance.
A leading product in this market space is Thinkmap. Thinkmap is designed to improve the ability of users to extract value from complex information.
Thinkmap enables organizations to incorporate dynamic, data-driven information visualization technology into their enterprise Web applications. Thinkmap applications allow business users to make sense of complex information in ways that traditional interfaces can not. Data that may seem too overwhelming, too multi-faceted, or just too dry for engaging users suddenly come to life inside the Thinkmap presentation layer. Information immediately becomes more intuitive and understandable, often leading to discoveries of relationships and nuance not otherwise possible.
What makes Thinkmap stand out from its competitors is its flexibility, scalability and compatibility. Thinkmap's flexible architecture allows developers to create highly dynamic, visual interfaces for a broad variety of data sources. Each element of a Thinkmap display - from the length and thickness of a line to the color, size, shape, and movement of a node - is infinitely configurable, so that interfaces can be designed to perform specific tasks and depict incredible information density in an intuitive and clear manner. Because these elements can be mapped to properties in the data set, Thinkmap can show both qualitative and quantitative data.
It’s a lot more simple than you would think and completely fool-proof.
Take a look at our
online demo to get a feel of Thinkmap.